After months of heavy campaigning, Mayor A C Wharton beat nine challengers in a decisive race, which gives him a full 4-year term as Mayor of Memphis. Wharton is finishing the last 2-years of the unexpired term of former Mayor W.W. Herenton.
The Carter Malone Group President/CEO Deidre Malone, served as the campaign manager for his re-election bid. Malone helped develop and execute campaign strategy and message for the campaign and worked with the core committee to execute that strategy.
“Mayor Wharton is a visionary leader and just what our city needs to continue the progress being made in Memphis,” said Malone. Her firm also developed the campaign white paper, collateral material, print ads and radio spots.
Mayor Wharton received 65% of the vote. The two other major candidates in the race were former City Councilman Edmund Ford Sr. and County Commissioner James Harvey Sr.
ABOUT THE CARTER MALONE GROUP
The Carter Malone Group LLC (CMG) is a full-service public relations, marketing and advertising firm, located in Memphis, Tenn. CMG provides creative, dynamic and credible integrated marketing communication strategies that enhance our client’s business objectives. CMG is a minority-owned firm with a diverse client list. For more information, visit www.thecartermalonegroup.com.