Tennessee Public Relations Alliance adds Chattanooga’s Q Strategies to Group

The Tennessee Public Relations Alliance, formed in late 2011, has added a new member: Q Strategies of Chattanooga. “This places the alliance in each of the state’s major media markets and formalizes the partnership we have enjoyed for years with one of the Chattanooga area’s most knowledgeable and effective strategists, Tom Griscom,” said Mark McNeely, senior partner of McNeely Pigott & Fox Public Relations of Nashville. Other charter members of the alliance are The Carter Malone Group of Memphis and Moxley Carmichael Public Relations of Knoxville. The Hispanic Marketing Group of Nashville joined the alliance in 2013. “We are fortunate to count Tom and his firm, Q Strategies, as part of the alliance. This only adds to our already stellar team of communications professionals with unmatched knowledge of their individual markets,” McNeely said. “MP&F has worked with Tom and his firm for years on several clients, and in each case, he has been a valuable asset to our team.” Those assignments have included assistance in the grand opening of Amazon’s Chattanooga distribution facility and the successful push to allow the sale of wine in grocery stores last year. The statewide alliance was formed to provide blanket geographic coverage for products and issues in Tennessee. Since its inception, the alliance has worked with BlueCross BlueShield of Tennessee on communications efforts related to the Affordable Care Act as well as several other statewide organizations and issues. “Our goal in launching Q Strategies was to create a different kind of communications firm – one focused on relationships, strategic thought and measurable client success,” said partner and chief strategist Tom Griscom. “It is an honor for our firm to be included with like-minded communications professionals in the Tennessee Public Relations Alliance.” Q Strategies is a full-service strategic communications and marketing firm located in downtown Chattanooga. The Q Strategies team has significant experience in solving complex issues around communications, branding, market research and proactive message development. Local, regional and national clients served range from government to manufacturing to startups. McNeely Pigott & Fox is an award-winning, full-service public relations firm in Nashville, Tenn. Founded in 1987, MP&F has nearly 30 years of experience with creating campaigns, engaging audiences and communicating messages. In 2013, mp&f/d was founded as the digital arm of the company to allow MP&F to provide total communications and marketing services in an ever-changing landscape for a diversified client mix at the local, regional and national levels. MP&F is one of the largest independent public relations firms in the Southeast. The Carter Malone Group LLC is a full-service public relations, marketing and advertising firm, located in Memphis, Tenn. CMG provides creative, dynamic and credible integrated marketing communication strategies that enhance clients’ business objectives. CMG is a minority-owned firm with a diverse client list. Moxley Carmichael is a full-service public relations company based in Knoxville, Tenn. The firm’s client list includes leading companies and organizations in East Tennessee and beyond, including Pilot Flying J travel centers, Covenant Health, U.S. Cellular and Summit Medical Group. It serves clients on a local, regional and national basis. Hispanic Marketing Group was founded in 2002 and is the leading full-service bilingual and bicultural marketing and communications agency in Middle Tennessee, specializing in relating appropriate and compelling messages to the U.S. consumer markets in their own culture and language. The firm is certified as a Minority Business Enterprise and serves consumer, corporate, nonprofit and other clients in North America and Latin American countries. Each of the independently owned agencies has continued to maintain existing clients and pursue clients needing help from a single agency; but the alliance has presented previously unavailable opportunities for businesses and organizations seeking help from a cohesive, statewide communications team with strengths in all local markets.